Harzfeeling Plattform
Crafting a Digital Ecosystem for the Harz Mountains Tourism
Client:
Harzfeeling
My Role:
PO & UX/UI Design
Product:
Tourism Directory Platform
Year:
2022
Introduction
In a collaborative venture, our small yet agile team embarked on the mission of crafting a platform to revitalize tourism in the Harz region, making it more appealing and accessible to a younger audience.
The Challenge
The Harz region, steeped in tradition, needed a digital transformation to showcase its offerings to a broader audience, focusing on experiences, events, accommodations, and a community space for sharing personal adventures or promoting local events.
Research and Planning
My journey commenced with an exhaustive exploration of Harz and its tourism offerings, culminating in a roadmap punctuated with critical milestones.
Design Conceptualization
With a foundational understanding in place, I transitioned to sketching initial design concepts, laying the groundwork for the visual identity of the platform.
Design Refinement and Execution
The design journey evolved through creating a Big Picture, drafting wireframes, and ultimately leading the full-fledged design of the platform, ensuring a user-centric, aesthetically pleasing, and functional interface.
Product Ownership and Scrum Mastery
Wearing the dual hats of a Product Owner and Scrum Master, I orchestrated the team dynamics, ensuring a seamless workflow, timely delivery, and alignment with our overarching vision.
Outcome
Our endeavors culminated in a modern, user-friendly platform that not only elevates the Harz tourism experience but also fosters a community-centric ecosystem, effectively bridging the traditional with the digital.
Reflections and Learnings
This project was a tapestry of design, management, and collaborative triumph, offering invaluable learnings in harmonizing tradition with digital innovation, and managing a multifaceted project with a lean team.
